What does B2B stand for?

See our ethics statement. In short, B2B is a common abbreviation for the term ‘business-to-business.' This is when companies sell to one another, rather than a business selling to individual consumers.

What is a B2B transaction?

A B2B transaction is conducted between two companies, such as wholesalers and online retailers. In most B2B business models, each organization benefits in some way and typically has similar negotiating powers.

What is business-to-business (B2B) eCommerce?

What is Business-to-Business (B2B) eCommerce? Business-to-business (B2B) eCommerce describes online business-to-business transactions in which a supplier or manufacturer sells goods to another company, typically a retailer. B2B enterprises, like any other type of business, come in a variety of forms, sizes, and levels of sophistication.

What is B2B market research used for?

The B2B market is continually changing, so market research works wonders for keeping on top of things. After all, when you embrace these changes, you can adjust your messaging, marketing strategies, and the products and services you provide your evolving consumers. What Else is B2B Market Research Used For?